Fendi Mooncake box 2019
01. Packaging Design /
02. Photos Shooting /
Inspired by the Traditional Chinese Picnic Box, we designed an eastern style handheld mooncake box with western characteristics. With using the classic 「Karligraphy” FF Logo as the corporate element, the sides of the box is printed by hot stamping with the logo pattern, as well as the logos on clear acrylic sheet. The usage of transparent acrylic is also our new attempts. The designed logo transforming animation of the FF logo is presented by using the rotating platform and small lighting device, which is inspired by the classic Chinese revolving lantern.
Creative Concept | Count to Ten
Art Direction | Count to Ten
Photography | Count to Ten
Packaging Design | Count to Ten